Radiografia unei campanii de bannere...

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este titlul unei analize facute de Alex Visa pe webservator.ro. Am spicuit doua, trei randuri, dar cel mai bine citeste intregul articol.
 
 

Sumarizand cele de mai sus, am cumparat 1,000,000 afisari cu 8,000 EUR si am obtinut in fapt doar 120 vizitatori "valizi", adica interesati de site-ul nostru. Practic, putem spune ca am avut o rata de click efectiva de 0.012% sau ca platit peste 66 EUR pentru un clic.
 
Abia acesti 120 vizitatori pot fi considerati clienti potentiali, si in mod evident, nu toti 120 vor converti, cu alte cuvinte nu toti 120 vor cumpara de pe site-ul nostru sau vor cere mai multe informatii.

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Daca o coarda *trendagentul ti-a starnit, incordeaza-ti degetul si acordeaza www.trender.ro (cu care *trendagentul e in acord) in browserul tau. De acord?

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